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[13 September 2008] English version: the beginning …

You will find on this site the first part of my engineer thesis: ‘Realisation of a Merchandising application ’.

282 pages of 513 pages of the French version are available in the French site.

24 pages of them were translated into English.

English is not my mother language. Some of the vocabulary used may not be appropriate. In this case, I will be very pleased to receive your comments at the following email ldonge@free.fr.

The thesis was realized in order to obtain a CNAM Paris engineer diploma. CNAM means “Conservatoire National des Arts et Métiers” or in English, “Arts and Business National conservatory”.

Should you need more information about the CNAM, you can visit the site www.cnam.fr

Thanks Benoit Frémaux (Monoprix Chief Information Officer) and Pierre Audoin (Head of Merchandising service) who give me the authorization of putting this thesis on the Web.

CommentaireIcons: the icons come from the www.famfamfam.com web site. Thanks to Mark James to put them on his site.

ThesisEngineer thesis: Realisation of a Merchandising application (December 2007)



Today, in order to be more competitive, retailer groups need tools to optimize product presentation in their stores. The Merchandising application allows this. With the automatisation of manual tasks and the use of simple tools, productivity has been increased.

To remain flexible compared to the use of an owner solution, we made the choice to manage the concepts with a solution specific to the company.

This application has been integrated into a heterogeneous information system with an ETL. The ETL reduces the system complexity, as it defines a precise development framework and it hides the various technical implementations.

The more the ETL is used, the more the system complexity decreases. However, ETL requires additional tools to satisfy all our needs.

In addition, we use J2EE to implement the WEB interfaces. It is an architecture which meets our HMI needs. It allows the development of structured applications, easy to support, but the development costs generated are very high.

The WEB architecture used is based on Open Source products. There is a financial advantage in using these products as there is no licence to pay.

Stress Tests have allowed the validation of the quality of services given to the users.

The implementation of the application has satisfied the essential needs. However, some evolutions are needed in order to have tools capable of answering requests of supervision, reporting and management of data quality.

Keywords :

ETL, J2EE application design, architecture, Open Source, tests